Monday, August 25, 2008

Your time is a resource, so use it carefully

It has been a while since my last blog post. A lot has happened, good and not so good things. During the last few weeks I have found myself several times in a situation where I have had to carefully weigh how I use my time. An opportunity that first looked good turned out to be a time thief ( = money thief ).

In this article I want to raise some thoughts about how we better can decide what opportunity, occasion, customer etc brings in profits and which don't.
I am an entrepreneur so everything I do has to be profitable - if not immediately, at least in a very reasonable time. Sometimes you need to invest your time, efforts and money and just have patience that your investment will bring in some profits. But if you need to invest a lot of your time and the expectations of profits are small or mediocre - then forget about it and move on.

You are the best person to evaluate where to invest your time. But be critical! We meet everyday some well meaning persons who promise heavens and lands to you. Their product is the one you need to invest in or their business is the exactly right one to make you rich and happy.

I have put a price tag on my time, depending on the type of work I do and I use that to measure where to put my time. I also evaluate where I put my money on, and if the profit expectations are less than 50% in a very reasonable time ( I am growing more and more impatient here) I skip that opportunity. And now I don't talk only about big investments, but also small ones like subscribing a magazine, buying a book or expanding a computer program.

There are so many more useful ways of spending your time, like on a hobby or recreation, than on bad ways of using your money and time, so please - heads up.